Panini Playbook to debut as new hockey card brand in March

Posted on 27th January 2014 by hockeymedia in Cards,The Want List | Tags:

NHLPanini America has announced it will debut a new hockey card brand in late March 2014: Panini Playbook. The 2013-14 premiere edition will capitalize on the popularity of fold-out booklet trading cards.

“One of the company’s popular football products is crossing over to the ice in late March and will deliver one autograph or memorabilia booklet card, one autograph or memorabilia card and one one base card in every three-card pack,” wrote Panini America’s Tracy Hackler last week via The Knight’s Lance. “Headlining Panini Playbook hockey’s checklist of best-selling booklets are such inserts as Rookie Booklets, Double Rookie Class Booklets, Signature Booklets and the stunning Split Decisions Booklets.”

Panini America promises more updates and previews in the lead-up to the Mar. 25 launch, but already a handful of images have been posted.

Playbook Rookie Booklets feature autograph jersey booklet cards numbered to 199, with Prime versions numbered to 25 and Patch versions numbered to five.
- Double Rookie Class Booklets pair up the best of the 2013-14 NHL Dual-Rookie Class, with Jersey, Prime and Patch variations.
- Signature Booklets showcase the autographs and memorabilia of the league’s top players.
- Every pack contains an additional autograph or memorabilia card, including First Drafts Signatures
that features the game’s top player as they appeared on Draft Day.
- Split Decisions Booklets showcase oversized memorabilia with the league’s most agile netminders.
- The 2013-14 Playbook base set includes 100 cards along with Gold (numbered to 50), Holo Silver (numbered to 25) and Purple (1/1) parallels.

Check out the Panini America gang open a box of 2012 Panini Playbook football

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